"Rothko was the last in a line of angst-ridden, soul-searching artists who had a love-hate relationship with his own success. For him, selling art was secondary to making it—in sharp contrast to the 21st-century art world, where dealers scramble to sign up the next hot young painter, fresh out of grad school, and where money is the only marker of success."
The story here from Newsweek
Don't forget to go through the slideshow "Scenes from the visual art bubble, circa 2007" on the link